Page 4 - JSOM Spring 2025

from the

DIRECTOR of MARKETING

Sophia Leishman

his year marks the 25th anniversary of the Journal and Threads. We have a podcast available on Spotify
of Special Operations Medicine. What began as that dissects and reviews three articles each quarter.
Ta small, in-house publication originally funded by In addition to our quarterly journal subscribers, our
the Department of Defense at SOCOM has grown into eNewsletter reaches over 20,000+ opt-in subscribers
an internationally renowned, academic peer- reviewed biweekly. Our Online Store and library of protocol
journal with readership in over 80 countries. The story handbooks, as well as our recently published history
of how this journal grew once DoD funding stopped of TCCC, continue to inform and inspire countless in-
is one of grit and determination, teamwork, valuable dividuals working in and outside of the military. Yes,
advertising support, and a concerted effort by a vast we have certainly grown—and it’s all thanks to you.
network of experts who came together to en-
sure that the lifesaving information we pro- In closing, we are committed to excellence
vide to our Servicemembers in combat for our readers. We will always look for
continues to be available. The SOF ways to improve and adapt. Your con-
community is a niche one. However, tinued support is crucial, and there
the cutting-edge tools, resources, are many ways to help us continue to
and on-the-fly yet sophisticated mo- succeed. Advertising revenue is critical
dalities used by our medics and docs to keep us funded. If you have a prod-
in combat have had far-reaching in- uct or helm a company that you know
fluence. Over the last 25 years, the would benefit from exposure to our au-
JSOM’s audience has grown to include dience, please reach out to us. We have a
not only those working in military medicine variety of advertising opportunities available,
but also a myriad of unconventional medical scaled to most budgets. Our team will personally
professionals working at the intersection of operational work with you to ensure we maximize your partner-
medicine and tactical casualty care, who recognize the ship with us. Subscribe to our bimonthly eNewsletter.
importance and significance of the lessons learned It’s free, and we offer regular discounts on books and
by our combat medical providers. Thousands of end- subscriptions to our readers. Shop our Online Store.
users from medical libraries and universities around Submit an article. Follow us on social media and share
the world, including all of DHA, now access our in- our content. Most importantly, share the JSOM with
formation and cite our research. Over 100,000 people the ones working right alongside you. This is how we
follow the JSOM on Instagram, Facebook, LinkedIn, X, continue to do what we do.

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